In the Clinic with Camille Episodes

76
Aug. 9, 2024

76 | Urgency in Marketing: Ethical Approaches for Wellness Practitioners

Welcome to another episode of "In the Clinic with Camille," where Camille Freeman, a clinical herbalist and nutritionist, shares valuable tips for practitioners. This episode dives into the concept of urgency in sales and marketing, a common tactic recommended by many experts. Camille discusses the pros and cons of creating a sense of urgency, emphasizing the importance of authenticity. While genuine deadlines can help clients make decisions, artificial urgency can misalign with your values and...
75
Aug. 2, 2024

75 | Review of Zenler Learning Management System

Welcome to In the Clinic with Camille, hosted by Camille Freeman, an experienced herbalist and nutritionist. In this episode, Camille responds to a question from Olivia, who is considering revamping her online program at the Collective Wonder Herb School. Camille shares her extensive experience with various e-learning platforms, ultimately explaining why she chose Zenler for her programs and memberships. She highlights key features such as built-in Zoom integration, assignment tracking, and vid...
74
July 30, 2024

74: How to Tell if People are Reading your Newsletter

In this episode, Camille addresses a common concern from Julie about newsletter engagement. Camille shares practical advice on how to gauge and enhance reader interaction with your newsletters, especially when you're just starting out. Discover tips on interpreting open and click rates, soliciting feedback from your audience, and leveraging your intuition to craft compelling content. Camille also discusses the importance of perseverance and continuous improvement in your newsletter writing jour...
73
July 13, 2024

73 | When Should an Herbalist or Nutritionist Set Up a Separate Business Entity?

Welcome to the latest episode of "In the Clinic with Camille," where herbalist and nutritionist Camille Freeman dives into a pertinent question from listener Oren about managing multiple business ventures. Camille explores the complexities of deciding when to keep different facets of your work under one umbrella and when to separate them into distinct entities. Camille addresses both the business and community-facing aspects of this dilemma, offering thoughts on how to protect your personal fin...
72
July 2, 2024

72 | Is it Possible to Sustain Yourself with a Clinical Practice?

Welcome to this episode of "In the Clinic with Camille," hosted by Camille Freeman, a clinical herbalist and nutritionist. In this episode, Camille addresses question from Katie about the feasibility of supporting oneself solely through a clinical practice. Camille explores the realities of establishing a sustainable clinical practice, emphasizing that it often takes at least two to three years to achieve financial stability. She discusses the importance of having realistic expectations, the ne...
71
June 20, 2024

71 | Your Regularly-Scheduled Business Breakdown

If you stay in practice long enough, you'll have a business breakdown. These are periods where you're rethinking or restructuring at the highest level. During this time, things can get worse before they get better. In this episode, Camille discusses the inevitable disruptions that occur when you make big changes and shares her personal experiences of navigating a challenging time. She offers insights into how to manage these periods of upheaval and come out stronger on the other side. Please no...
70
May 5, 2024

70 | When Should a Client Stop Taking an Herbal Formula?

When a client's taking an herbal formula that seems to be resonating with them, they'll often want to know how long they should plan on continuing with the formula. When I first started practicing, I'd often give them a semi-standard answer centering around herbs taking time to work, guesstimates based on previous clients, etc. Since then, I've found an approach that feels more aligned with the way I want to practice, which I've described in this episode. -- Have a question? Leave a voice mess...
69
April 30, 2024

69 | What to Do When your Marketing isn’t Working

When it feels like nothing is making a difference... Especially when you're getting started, it can feel like you're working and working and working, and you still don't have any clients. This is very common, and it's very disheartening. In this episode, I'll share a few different things to consider when you're in this place. My biggest suggestions are to 1) recognize that it's okay to feel this way, 2) take an open-eyed look at whether you've actually done absolutely everything, and 3) try ...
68
April 2, 2024

68 | Herbs and Other Strategies to Support Sleep with Maria Noël Groves

In today's episode, I'm delighted to interview Maria Noël Groves about her new book, Herbal Remedies for Sleep, and how the book applies to our work as clinicians. Listen in for thoughts on nervines, when to refer out v. when to try DIY or gentle sleep support, distinguishing between 'gentle' and 'strong,' and more. Links to Maria's work & website Buy Herbal Remedies for Sleep (and get 10% off of any of Maria's classes/class series) and a bonus online sleep course Follow Maria on Instagram Le...
67
Aug. 8, 2023

67 | Ember Peters, Stascha Stahl & Vilde Chaya Fenster-Ehrlich on their Advanced Clinical Herbal Skills Program

This week, I had the pleasure of interviewing Ember Peters, Stascha Stahl, and Vilde Chaya Fenster-Ehrlich about their upcoming Advanced Clinical Herbal Skills program. The program looks awesome. I'd like to take it, and I probably would if my fall wasn't so chaotic. Whether you're interested in furthering your clinical skills or not, though, I encourage you to listen to the episode (or read the transcript linked below) for the discussion about what it takes to create spaces where healing is p...
66
July 25, 2023

66 | Branding and Website Design with Lindsey Freeman and Julie Goldberg

Branding and Website Design Isn't Easy Many practitioners spend a lot of time, energy, and sometimes money trying to cobble together a website and professional brand as they're just starting out. This isn't usually the best choice. You do want to have a brand, but it's also important to understand that your practice will evolve in unexpected ways over the first few years. If you spend a lot of money creating a brand and website before you've seen many clients, you'll likely need to change it...
65
July 14, 2023

65 | Behind the Scenes at HerbRally with Mason Hutchinson

I was so excited to interview Mason Hutchinson, the founder of HerbRally. Herb Rally is a platform for herbalists and herbal enthusiasts, including event listings, a podcast, and a YouTube channel. Mason shared talked to us about the origins of HerbRally, from its humble beginnings as an event listing website to its expansion into the robust platform that we see now, including monographs, a daily podcast, a YouTube channel, and the HerbRally Schoolhouse membership area. He discusses the challe...
64
July 10, 2023

64 | The Power of Accountability Groups: Insights from Carolee, Linnette, and Amy

In this episode, I'm joined by Carolee Horner, Linnette Johnson, and Amy Boldt, who share their experiences with forming and attending an accountability group over several years. They highlight the value of accountability groups, emphasizing how they provide support, inspiration, and a sense of community for practitioners. In this episode, you'll learn more about how accountability groups have helped them overcome challenges, redefine success, and grow both personally and professionally. As you...
63
July 4, 2023

63 | Practitioner Burnout and Recovery: A Conversation with Gina Badger

In this episode, herbalist Gina Badger joins us to discuss their experience of burnout and some strategies they've put in place to provide a bit of breathing room. Systematizing and automating processes, revamping communication policies, and clarifying language in intake forms and cancellation policies helped create more room and attend to bigger things. Gina also highlights the importance of prioritizing time and energy, as spending excessive time on emails can contribute to burnout. Towards th...
62
June 4, 2023

62 | What Happens When You Don't Have an Newsletter Opt-In? My Experiment

What happens if you don't have an opt-in offer? Today, I want to talk about an experiment I've been running with my email list. My email list is absolutely critical to the way I run my practice. It is my primary marketing tool, the way I stay connected with current, past, and potential clients. It's also a way for me to serve the practitioner community in general. As you can imagine, inviting people to sign up for my email list is important to me. Traditionally, the advice has been to offer ...
61
May 22, 2023

61 | Scarcity Marketing: Why I Don't Use It and What to Do Instead

​If you're new to clinical practice, you might be tempted to investigate common marketing techniques to help you find more clients. Unfortunately, many of the strategies you'll hear about won't necessarily get you the kinds of results you're looking for. ​In this episode, I share a story about a marketing expert who recommended working scarcity into your marketing to fill up your one-on-one practice. In this case, someone I know wound up saying they had only have a limited number of spots avai...
60
April 23, 2023

60 | The Power of Showing Up

Why bother to show up when you can watch the recording? Today, I'm sharing a simple yet often overlooked strategy for building your visibility and relationships within your community. Finding clients and getting the word out about your practice can be a real challenge, especially when you're just starting out. It's easy to find yourself stressing over sending cold outreach emails to other practitioners or spending lots of time on social media in the hopes of building your referral network. Bu...
59
April 2, 2023

59 | Ashwagandha and Thyrotoxicosis: What a Case Report Tells Us

As I was preparing for a lecture on ashwagandha (Withania somnifera), I came across a case report sharing information about a women who went to the ER with tachycardia, palpitations and other symptoms of hyperthyroidism. Her TSH was almost absent, while T4 and T3 were within normal limits. The doctors there ruled out other causes and eventually determined that she had been taking ashwagandha root extract daily instead of her regular thyroid medication for approximately 2 years after a diagnosis...
58
March 20, 2023

58 | Spring Dreaming & Planning Workshop

I honor of the equinox today, I'm sharing the spring dreaming and planning workshop I led recently. I highly recommend a seasonal planning process rather than an annual one. I hope you enjoy! I'd love to hear how your planning goes and what your intention will be for the upcoming season 🌼 Download the workbook My seasonal tracking form (copy into your own Google Drive) To attend the next (free!) seasonal dreaming and planning workshop, you can register at: https://www.camillefreeman.com/season...
57
March 10, 2023

57 | Books I Use in Clinical Practice

This podcast episode is in response to a question from Phoebe, who asked if I could share the books I most often use in my clinical work. Here is a (likely incomplete!) list of the herbal books I've been calling on lately: The Ultimate Herbal Compendium by Kerry Bone The Herbal Formularies for Health Professionals series by Jill Stansbury The Essential Guide to Western Botanical Medicine by Christa Sinadinos Principles and Practice of Phytotherapy, 2nd ed by Kerry Bone & Simon Mills Michae...
56
Feb. 19, 2023

56 | Is Vitex Contraindicated in PCOS with Jillian Bar-Av

Is Vitex Contraindicated in PCOS? You can probably tell from the episode title that, according to our current understanding, Vitex agnus-castus is not contraindicated for folks who have PCOS. In fact, there is reason to suspect that it may be quite helpful in this situation, at least in some cases. (Side note, Vitex can be a tricky herb to work with and isn't for everyone - if you are new to herbs, I highly recommend working with an herbalist before deciding whether Vitex is a good fit for yo...
55
Feb. 12, 2023

55 | Running a Year-Long Herbal Program: Ruth Shelton the Sacred Ally program

In this episode, herbalist Ruth Shelton shares more about how she created and ran a year-long program called Sacred Allies. Ruth Shelton, The Empirical Herbalist, is a consulting herbalist and teacher who works out of her Apothecary in East Tennessee. Her herbal adventure origin story began over 20 years ago when she had a realization on the way to a job that was not very fulfilling and she's been steadily studying and working ever since. You can learn more about Ruth on her website, or connect...
Guest: Ruth Shelton
54
Feb. 4, 2023

54 | Oren Hercz on Creating an Intermediate Herbal Program

In today's episode, I interview herbalist Oren Hercz about his experience developing an intermediate herbal program in partnership with Ember Peters. Oren shares how his educational work dovetails with his clinical practice, and some of the challenges that arise when creating a new program - especially one that is longer and more resource-intensive than previous offerings. Resources Oren's website ​ Maritime ​School of Holistic Herbalism ​Connect with Oren on Facebook I also interviewed Oren ...
Guest: Oren Hercz
53
Jan. 29, 2023

53 | The Pay from the Heart Pricing Model for Practitioners

I've been using a "pay from the heart" pricing model for 2 years now. When people sign up for my Monday Mentoring program, they are offered three pricing levels and asked to chose based on which is most appropriate for their situation. All three pricing levels receive the same program. In this episode, I share a bit more about what I've learned from this model and why I plan on continuing it for the foreseeable future. In the episode, I mentioned learning about Pay from the Heart from Mark Silv...